RoverPass Privacy Policy
Last reviewed by the RoverPass team. Read the RoverPass Privacy Policy: what information we collect, how we use it, your rights, and how we keep your data secure.
Last Modified: January 2026
RoverPass, Inc. ("RoverPass," "we," "us," or "our") is committed to protecting your privacy and handling your personal information with transparency and care. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and what rights you have.
This Policy applies to all users of the RoverPass Services, including:
- Campgrounds and RV park owners/operators using RoverPass to manage reservations, payments, websites, and property operations
- Campers and guests using RoverPass to search for, book, and manage stays
- Visitors browsing any RoverPass website or interacting with us online or offline
By using the RoverPass Services, you acknowledge that you have read and understood this Privacy Policy.
SUMMARY OF KEY POINTS
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
Do we process any sensitive personal information? Some of the information may be considered "special" or "sensitive" in certain jurisdictions, for example your racial or ethnic origins, sexual orientation, and religious beliefs. We process only limited information that may be considered sensitive in some jurisdictions, such as payment/financial information and, where you enable it, precise geolocation, and only as needed to provide the Services you request.
Do we collect any information from third parties? We may collect information from public databases, marketing partners, social media platforms, and other outside sources.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
We process your information only when we have a valid legal reason to do so.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
How do you exercise your rights? The easiest way to exercise your rights is by submitting a data subject access request, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.
Our Platform may contain links to other websites not owned or controlled by RoverPass. We are not responsible for the privacy practices of these other sites. We encourage you to read the privacy policies of every website you visit.
1. WHAT INFORMATION DO WE COLLECT?
This Privacy Policy applies to all online and offline interactions with RoverPass, including:
- The RoverPass website
- The RoverPass marketplace and booking platform
- The Campground Owner Portal
- Integrated products such as Smart Metering, E-Signature/AutoWaivers, Ticketing, and SMS features
- Communication through email, phone, SMS, or in-person at events
It also applies to personal information collected from:
- Campers
- Campground owners and staff
- Business partners and vendors
- Website visitors
If you do not agree with any part of this Policy, please discontinue use of our Services.
2. DEFINITIONS
To make this Policy easier to understand, here are key definitions:
"Personal Information" Information that identifies or relates to an identifiable individual.
"Sensitive Personal Information" Certain categories protected under state laws, such as precise geolocation, account access credentials, or financial data.
"Campgrounds" Campground or RV park owners/operators using RoverPass to manage reservations or operations.
"Campers" Individuals using RoverPass to search, reserve, or manage campground bookings.
"Service Providers" Third parties processing information on our behalf (e.g., Stripe).
"Business Partners" OTAs, integration partners, affiliates, and promotional partners.
3. PERSONAL INFORMATION WE COLLECT
We collect and process Personal Information depending on how you use our Services.
3.1 Information Provided Voluntarily
You may provide Personal Information when you:
- Create an account
- Make or manage a reservation
- List or manage a campground property
- Communicate with RoverPass or another user
- Participate in surveys, promotions, or marketing programs
- Connect a social login account (e.g., Facebook)
This may include:
- Name, email address, phone number
- Account login credentials
- Reservation and payment details
- Property details (for campgrounds)
- Communications, support requests, or feedback
- Business tax or billing information (for campgrounds)
3.2 Information Collected Automatically
When you interact with our Services, we automatically collect:
- Device type, IP address, browser type
- Operating system
- Usage data such as pages viewed, clicks, searches, and time spent
- Location information (approximate or precise, depending on settings)
- Log files and diagnostic data
- Cookie identifiers and tracking data
This information helps us secure, maintain, and improve the Services.
3.3 Information from Third Parties
We may receive information from:
- OTA partners
- Payment processors (e.g., Stripe)
- Social media platforms
- Marketing partners
- Publicly available databases
- Other integrated third-party tools
3.4 Sensitive Personal Information
RoverPass does not intentionally collect or use Sensitive Personal Information for purposes that require offering a "Right to Limit Use" under the CPRA.
Any SPI (e.g., geolocation, payment info) is only processed as necessary to provide the services requested.
4. HOW WE USE PERSONAL INFORMATION
We use Personal Information to:
- Provide, improve, and operate the RoverPass Services
- Process reservations and payments
- Display campground availability
- Communicate with you about reservations, updates, or platform features
- Provide customer support
- Send marketing communications about the RoverPass Marketplace, partner platforms such as The Dyrt, and other offerings (currently to US recipients only; you may opt out at any time)
- Disclose limited contact information to marketing and referral partners, such as The Dyrt, unless you opt out (this may be a "sale" of personal information under certain US state laws — see Section 6)
- Secure our platform and prevent fraud
- Analyze usage to improve features
- Comply with legal obligations
We do not use Personal Information for automated decision-making that produces legal effects.
5. COOKIES AND TRACKING TECHNOLOGIES
We use tracking technologies, including cookies, pixels, and web beacons, to:
- Keep the website functioning
- Remember your preferences
- Analyze performance and usage
- Improve the platform
- Deliver relevant content or promotions
You may adjust cookie settings through your browser, though doing so may affect functionality. For full details, please see our separate Cookie Policy.
6. HOW WE SHARE PERSONAL INFORMATION
We may share Personal Information with:
A. Service Providers
Examples include: Stripe (payments), email systems, SMS gateways, hosting providers, analytics providers, advertising partners.
B. Business Partners
Such as OTA channels, integration partners, or promotional partners.
C. Campgrounds (if you are a Camper)
We share necessary reservation details with the campground you book.
D. Campers (if you are a Campground)
Information you publish, such as property descriptions, amenities, and pricing, is visible to users.
E. Compliance and Legal Obligations
We may disclose information to government authorities or when required by law.
F. Corporate Transactions
Personal Information may be transferred in a merger, acquisition, or similar event.
G. Marketing and Referral Partners
Where you have not opted out, we disclose limited contact information (such as your name and email address) to marketing and referral partners, including The Dyrt, so they may offer you their products and services. We receive compensation in connection with this program. Under certain US state privacy laws, this disclosure is considered a "sale" of personal information.
For purposes of US state privacy laws (including the California CCPA/CPRA and similar laws in Texas, Virginia, Colorado, and other states), some of our practices constitute a "sale" or "sharing" of personal information. First, our use of advertising and analytics cookies and similar technologies allows third-party advertising partners to collect online identifiers and activity for cross-context behavioral advertising. Second, as described in paragraph G above, we disclose limited contact information to referral partners such as The Dyrt for monetary consideration. We do not sell sensitive personal information, and we do not knowingly sell or share the personal information of consumers under 16 years of age without opt-in consent. You may opt out of these sales and sharing at any time by declining the partner-offer option presented during booking, using the "Do Not Sell or Share My Personal Information" link in our website footer, or enabling an opt-out preference signal such as the Global Privacy Control (GPC), which we honor as a valid opt-out for the browser or device on which it is enabled.
7. SOCIAL MEDIA LOGINS
If you choose to register or log in using a social media account:
- The social platform may provide us with profile information
- This may include your name, email, profile photo, friend lists, or other public data
- We use this only to enable login and verify identity
We do not control how social media platforms handle your data, please review their privacy policies.
8. INTERNATIONAL DATA TRANSFERS
RoverPass is based in the United States, and your Personal Information may be transferred to and processed there and in other countries where our service providers operate, including the European Union (our channel-distribution provider hosts data in the Netherlands) and the United Kingdom. Where required by law, we use recognized transfer mechanisms, which may include the European Commission's Standard Contractual Clauses (SCCs), the UK International Data Transfer Agreement, or a provider's Binding Corporate Rules, together with reasonable technical and organizational safeguards.
9. DATA RETENTION
We retain Personal Information only as long as necessary to:
- Provide the Services
- Fulfill the purposes outlined in this Policy
- Comply with legal and accounting obligations
In general, we retain information collected directly from you for up to seven (7) years after your last interaction with the Services, after which we delete or anonymize it. You may request details of retention periods for specific data types at [email protected].
10. INFORMATION FOR MINORS
RoverPass does not knowingly collect or market to individuals under 18. If we discover such data, we will delete it promptly.
11. YOUR PRIVACY RIGHTS
Depending on your location, you may have the right to:
- Request access to the personal information we hold
- Request correction of inaccurate information
- Request deletion of your data
- Request details about how your data is used
- Opt out of certain uses (marketing, tracking)
- Withdraw consent (where applicable)
- Appeal decisions made regarding your request
Residents of US states with comprehensive privacy laws, including California, Texas, Virginia, Colorado, Connecticut, and Oregon, also have the right to: know the categories of personal information collected; access, correct, and delete personal information; obtain a portable copy; opt out of the sale or sharing of personal information and of targeted advertising; and appeal a denied request. Texas residents (under the TDPSA) have these rights, including the right to opt out of sale and targeted advertising; we do not engage in profiling that produces legal or similarly significant effects.
To submit a privacy request, email [email protected], use the "Do Not Sell or Share My Personal Information" and "Limit the Use of My Sensitive Personal Information" links in our footer, or visit our help center. We acknowledge requests within 10 days and respond within 45 days (extendable once by 45 days). To appeal a decision, reply to our response; if it remains unresolved, you may contact your state Attorney General.
11A. NOTICE TO CANADIAN RESIDENTS
If you are in Canada, the Personal Information Protection and Electronic Documents Act (PIPEDA) applies to how we handle your personal information. We collect, use, and disclose your information only for the purposes described in this Policy, and we obtain consent for any new purpose. You may access, correct, or withdraw consent (where processing is consent-based) by contacting [email protected].
Anti-Spam (CASL): RoverPass does not send marketing electronic messages to Canadian residents. Electronic messages you receive in connection with a reservation, such as booking confirmations and updates, are transactional and are sent by RoverPass on behalf of the campground with which you have an existing business relationship. Every such message identifies the sender, provides contact information, and includes a means to opt out, which we honor within 10 business days.
Complaints: You may complain to us first; if unsatisfied, contact the Office of the Privacy Commissioner of Canada (priv.gc.ca).
11B. NOTICE TO AUSTRALIAN RESIDENTS
This section supplements the Policy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
Direct marketing (APP 7): RoverPass does not use the personal information of Australian residents for direct marketing. Electronic messages you receive relating to a reservation are transactional and are sent on behalf of the campground. If this changes, we will only use your information for direct marketing where you would reasonably expect it or have consented, will include a simple opt-out in every message, and will tell you the source of your information on request.
Overseas disclosure (APP 8): We disclose personal information to recipients outside Australia, including in the United States (hosting, payment, and email providers) and the European Union/United Kingdom (our channel-distribution provider, which hosts data in the Netherlands). Before disclosing, we take reasonable steps to ensure these recipients handle your personal information consistently with the APPs (including through contractual data-protection terms), and we remain accountable for those disclosures under the Privacy Act.
Complaints: Contact us at [email protected]; if unsatisfied, you may complain to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
11C. GOVERNMENT AND PUBLIC-SECTOR ACCOUNTS
When RoverPass provides Services to a government agency, the agency owns the data and acts as the controller; RoverPass acts solely as a service provider/processor. We do not sell, share for advertising, or otherwise use constituent data of government accounts for our own purposes, and we do not add it to the RoverPass Marketplace, The Dyrt syndication, or any marketing program. For government accounts subject to US data-residency requirements, we store and process data within the United States, including backups and disaster recovery, and disable or US-route any sub-processor (such as Channex) that would otherwise host data outside the United States. Data return and breach notification for these accounts follow the applicable government agreement and state law, which supersede the general timelines in this Policy.
12. DO NOT TRACK CONTROLS
There is no common industry standard for "Do Not Track" browser signals, and we do not respond to them. However, we recognize and honor the Global Privacy Control (GPC) as an opt-out preference signal for the sale or sharing of personal information, where required by applicable law.
13. DATA SECURITY
We take reasonable steps to protect your information, including:
- Encryption
- Access controls
- Monitoring and auditing
- Secure hosting
- Employee training
- Firewalls and threat detection
While we strive to protect your data, no system is 100 percent secure.
If a breach occurs, we will notify affected users and relevant authorities as required by law.
14. PRODUCT-SPECIFIC DISCLOSURES
14.1 SMS Communications
If you opt into SMS:
- We collect your phone number and consent
- We use SMS only for operational purposes (reservation updates, account information)
- You can opt out any time by replying STOP
- We do not sell or share SMS consent data for marketing
14.2 AutoWaiver
AutoWaiver collects waiver data solely to send, manage, and store waivers on behalf of campgrounds.
- Campgrounds own all waiver content
- RoverPass acts as a data processor
- We do not use waiver data for advertising or profiling
- Waivers are stored using industry-standard security practices
15. THIRD-PARTY LINKS
Our Services may include links to external sites. We do not control and are not responsible for their privacy practices.
16. CHANGES TO THIS PRIVACY POLICY
We may update this Policy as laws or our Services change. We will update the "Last Updated" date and may provide additional notice for material changes.
17. CONTACT INFORMATION
RoverPass, Inc. 2028 E Ben White Blvd #240-4852 Austin, TX 78702 United States
Email: [email protected]
Help Center: https://help.roverpass.com/portal/en/home