Step 01
Onboard your list
We connect your guest data and set up your email platform the right way.
CampCite
A RoverPass Marketing AgencyTurn past guests into repeat bookings
Your guest list is the one marketing channel you actually own. We write, design, and send the campaigns and newsletters that keep your park top of mind and bring guests back season after season.
or call/text +02 7251 5452 — learn more about RoverPass
0×
typical return on every dollar spent on email
$0
commission on a booking from your own list
0
campaigns and newsletters a year, done for you
Trusted by caravan & holiday parks nationwide
What's included
Campaign management
Promotions, seasonal offers, and announcements written and sent on a schedule that fits your park.
Newsletter program
A regular newsletter we plan, write, and design, so guests hear from you without you lifting a finger.
Copy & design
On-brand emails written and built to look great on every device.
List growth & segmentation
Capture more subscribers and send the right message to the right guests.
Automations
Welcome, pre-arrival, post-stay, and win-back sequences that run on their own.
Reporting
Opens, clicks, and bookings tracked so you see exactly what email earns you.
Set it once, book guests on autopilot
Automations that bring guests back
Welcome, pre-arrival, post-stay, and win-back sequences are triggered by your RoverPass reservation events, so the right message reaches the right guest at exactly the right moment, automatically.
- Welcome, pre-arrival, post-stay, and win-back flows
- Triggered by real reservation events from your system
- Written, designed, and managed for you
- Turns one-time holidaymakers into repeat, direct bookings
Marketing and bookings, one connected loop
Our marketing works best running on top of the RoverPass reservation system. The booking data closes the loop, so every campaign gets smarter.
1. Drive demand
SEO, ads, and email bring ready-to-book holidaymakers to your park.
2. Capture the booking
Your RoverPass reservation system turns that interest into a confirmed, commission-free booking.
3. Learn from the data
Real booking data flows back: which channels, campaigns, and dates actually convert.
4. Market smarter
We optimise toward what books and repeats, so results compound season over season.
Not your average marketing agency
We do one thing: grow caravan and holiday parks. That focus is the difference.
Caravan park specialists
We write for holidaymakers, about caravan and holiday parks, with offers and seasons that fit how parks actually fill sites.
Built on your guest data
We connect to your reservation data so campaigns reach the right past guests at the right time.
We report on revenue
No vanity metrics. Every month you see opens, clicks, and the repeat bookings they drove.
How it works
Step 02
Build the calendar
We plan a campaign and newsletter calendar around your season and your offers.
Step 03
Write & send
Our team writes, designs, and sends every email, with your approval.
Step 04
Measure & refine
Monthly reporting on opens, clicks, and bookings, with a plan for next month.
Works even better together
Combine services for compounding results, or start with one.
SEO
Get found on Google without paying per click.
Pay-Per-Click
Capture ready-to-book travellers with Google & Meta ads.
Strategy & Analysis
A growth plan built on your real numbers.
Let's grow your guest list
Tell us about your park and your guest list. We'll recommend an email and newsletter plan and send a custom quote, no obligation.
- A recommended campaign and newsletter calendar
- List-growth and automation ideas for your park
- Custom pricing scoped to your needs
- [email protected]
- +02 7251 5452
Email & newsletter questions, answered
Your guest list is your best marketing channel
Let us turn it into repeat bookings, without adding to your workload.
Call or text us to learn more about RoverPass: +02 7251 5452